Published 6 August 2026 — 5 min read
What you are actually paying for
Almost all of the cost of a website is decisions and iteration: working out the structure, writing pages that say something specific, and refining until it converts. The build itself is rarely the expensive part.
Roughly what to expect
A focused small business site typically starts around the low four figures. Add e-commerce, bespoke functionality, integrations or a large content migration and it climbs from there. Ongoing care — updates, backups, monitoring and small changes — is usually a modest monthly figure rather than a surprise annual invoice.
- Number of genuinely different page templates, not page count.
- Whether copy and imagery already exist.
- Integrations: bookings, payments, CRM, stock.
- Whether anyone is responsible for the site after launch.
Where budgets get wasted
Paying for pages nobody reads, rebuilding every two years because nothing was maintained, and buying custom functionality that an existing tool already does well.
Next step
We build, rebuild and look after websites for businesses across the UK.